Spotlight
What Happens to Radio?
Radio listening figures remain exceptionally high while other media are falling and failing left, right and centre. But the story isn't entirely rosy - younger people are moving away from the medium. Why is that, and how do radio companies innovate to meet the Facebook generation?
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White-Label LBS & MMS Marketing Tool
HuntForIt, the online auction site that offer full mobile texting for bids across all networks has made its technology platform available for third party mobile marketing campaigns. The mobile campaigns allow full MMS messaging and real time location-based marketing campaigns...
moreMMS: Following The Pattern
Tracing through the initial hype, disillusionment, and into the settling-in phase, the potential for MMS is now becoming clear. So what are the options for and strengths of MMS services for brands and consumers, asks Graham Jarvis...
moreGetting the Message
Can EMS and MMS messaging emulate the success of SMS, and will they bring new opportunities for marketers and content providers?
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