Spotlight
What Happens to Radio?
Radio listening figures remain exceptionally high while other media are falling and failing left, right and centre. But the story isn't entirely rosy - younger people are moving away from the medium. Why is that, and how do radio companies innovate to meet the Facebook generation?
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When: January 27th, 2009
Location: The Lukin, 4 Conway Street, London W1T 6BB
Price: £25.00
Location: The Lukin, 4 Conway Street, London W1T 6BB
Price: £25.00
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Marketing Integration & Accountability
Leading companies recognise the growing need to measure their marketing campaigns effectiveness, but admit they spend little executive time doing it, according to a global survey compiled by the Economist Intelligence Unit...
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