Spotlight
What Happens to Radio?
Radio listening figures remain exceptionally high while other media are falling and failing left, right and centre. But the story isn't entirely rosy - younger people are moving away from the medium. Why is that, and how do radio companies innovate to meet the Facebook generation?
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Is SMS about to Whither as a Marketing Tool?
Lee Bowden of Piri asks whether the future of mobile marketing lies outside the realms of the humble SMS message.
moreSend it like Beckham
SMS - and MMS - messaging is increasingly popular with teenagers and footballers in the UK and Madrid, and we tend to think America is lagging behind. But are they? We check out the rise of SMS.
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