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The Bigger Picture

The Community Glue

Penny Power, Founder of Ecademy, looks at Community Managers and what they can do to help their Social network survive.

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Parents Fear For Networked Kids

Internet experts have called on social network sites to do more to protect children as a survey reveals that three-quarters (72 per cent) of parents spy on their children.

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The Cleverest Thing That Never Existed

Semantic search is poorly understood and leading to claims for its powers that lie beyond the bounds of what computers are able to do, says Charlie Hull, MD of Lemur Consulting.

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Book Review: Bringing Nothing to the Party

On Amazon, this book is tagged 'liar', 'alcohol', 'sociopath' and 'jail'. But also with 'entrepreneur', 'web 2.0' and 'dotcom'. It should probably also be tagged 'genius raconteur'.

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Brief encounter: Steve Pammenter, MD, WhiteLabelDating.com

According to dating software company, WhiteLabelDating.com, having a relevant web site will always encourage relevant people to dip their hands into their pockets. We speak to Steve, Pammenter, managing director about profiting from niche.

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Brief Encounter: Alterian

One company that believes it has developed a way to start measuring social media is Alterian. We speak to David Eldridge, CEO of the marketing software firm about how businesses can combine both profile and usage data to create a better, tailored user experience.

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Mobile Surf's Up

The mobile Web has long been thought of as the next step for the Internet. Location-based services, micro communications and instant picture sharing could potentially revolutionise the way the public interacts with the Web and the way they communicate with each other.

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TV Struggles With Ads

Traditional TV advertising is becoming less impactful as viewers begin to create their own schedules, according to eMarketer. Technology such as digital video recorders (DVRs), video-on-demand (VOD) and time-shift TV has meant that advertising is often skipped or avoided altogether.

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Great Funwall of China

In February this year it was reported that China had overtaken America to become the world's biggest Internet market. With 221 million Web users, it is little wonder that more companies are looking to expand their offering in the country.

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Brief Encounter: Huddle

Making social networks work for businesses is the nirvana for digital specialists. Despite Shel Holtz's assertions that the b2b space is ideal for social media as it is all built on relationships, no one has really cracked this yet. Social networks still struggle to effectively monetise its huge user base, but a network specifically tailored for businesses ought to be easily sellable as long as it worked.

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